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WRAP hosted the UK's first RPET packaging conference in February 2007 in London. The day attracted more than 200 people from across the whole industry sector. The conference, called 'The Opportunity for Recycled RPET in Retail Packaging' was aimed that those involved in the manufacturer, supply, retailing and recycling of RPET packaging. It featured talks from leading organisations such as The Coca Cola Company, Marks & Spencer, the Food Standards Agency, Nextek, Recoup and WRAP WRAP has received support from prominent companies such as Coca-Cola, Marks & Spencer, and Boots, to research more uses for Recycled RPET. The study met with positive results, with the material meeting safety standards for use in beverage and cosmetic packaging. These companies have promised to incorporate Recycled RPET into future manufacturing. Consumers are impressed - according to Marks & Spencer, 85% of its surveyed customers claimed that the company's initiatives made them happier to shop at the store. The European Union has been more aggressive in RPET recycling legislation. In 2001, all EU countries were required to meet a 15% plastic packaging recycling target, and in 2008 it will increase to 22.5%. |
Because of the recyclability of RPET and the relative abundance
of post-consumer waste in the form of bottles, RPET is rapidly
gaining market share as a carpet fiber. Leading the way, Mohawk
Industries released everSTRAND in 1999, a 100% post-consumer
recycled content RPET fiber. Since that time, more than 17 billion
bottles have been recycled into RPET, as with many plastics, is also an excellent candidate for thermal disposal (incineration), as it is composed of carbon, hydrogen, and oxygen, with only trace amounts of catalyst elements (but no sulfur). RPET has the energy content of soft coal.
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Why Recycled makes sense
PET
Approximately 31% of plastic bottles produced in the United States
are made from a material called PolyEthylene Terephtalate, "PET" or
"PETE." Usually clear or green, the plastic is mostly used for
consumer goods such as soda bottles and food jars. According to the
National Association for PET Container Resources (NAPCOR), in 2005
United States manufacturers produced 5.075 billion pounds of PET
products. Such a high production rate makes finding uses for
post-consumer plastics imperative. If the current rate of
manufacturing and consumer recycling remains, 40 billion
pounds of PET waste will be added to our landfills within only a
decade.
Background
In the late 1970s, only a few years after PET entered the United
States marketplace, forward-thinking companies found the means to
transform recycled PET into many useful products - the most common
being packaging (such as new bottles) and fiber (carpet and other
textile) applications. Other companies followed suit, and by the
late 1990s were finding uses for over 1/2 billion pounds of
recycled PET per year. Products made of Recycled PET
include blankets, belts, shoes, insulation, and even car
parts.
In 1987 the Society of the Plastics Industry (SPI) labeled PET with
resin code "#1" and created the easily recognizable "chasing
arrows" symbol so that consumers would know that products made from
this material were recyclable.
Recycled PET Lifecycle
PET is recycled after consumption. After consumer recyclables have
been collected and sorted by type at recycling centers, PET
products are crushed, pressed into bales, shredded, and refined
into PET flakes. These flakes are transformed into the raw
materials that innovative companies transform into new
products.
The difference between virgin PET and Recycled PET is
indistinguishable. A study by the Waste & Resources
Action Programme (WRAP) determined that consumers could not tell
the difference between products made of recycled material, and the
environmental benefits of Recycled PET are phenomenal. According to
the Environmental Protection Agency (EPA), 2/3 less energy is
required to manufacture products made out of recyclable plastic.
Other studies show that the production of recycled plastic requires
2/3 less of sulphur dioxide, 50% less of nitrous oxide, and almost
90% less water usage.
What's Next
Most Recycled PET has been used for non-food and non-beverage
related products, but some companies are pushing for the Food and
Drug Administration (FDA) to more readily approve the use of
post-consumer PET for food packaging.
WRAP has received support from prominent companies such as
Coca-Cola, Marks & Spencer, and Boots (a UK cosmetics company),
to research more uses for Recycled PET. The study met with positive
results, with the material meeting safety standards for use in
beverage and cosmetic packaging. These companies have promised to
incorporate Recycled PET into future manufacturing. Consumers are
impressed - according to Marks & Spencer, 85% of its surveyed
customers claimed that the company's initiatives made them happier
to shop at the store.
Even if other manufacturers aren't socially and environmentally
motivated to reduce their own impact on the environment, consumer
sentiment may sway them in the right direction. As demand
increases, and as new applications for Recycled PET are discovered,
the marketplace will foster more incentives for consumers to
recycle PET. As of 2005, 23.1% of the 5.075 billion tons of
PET produced in the U.S. were collected for recycling.
This percentage will likely grow as consumers become more educated
and more countries adopt legislation to use the SPI's easily
recognizable "chasing arrows" symbol for PET bottles so that
consumers find it easier to know how to recycle them.
Some U.S. states have already implemented financial incentives for
consumers to bring in plastic bottles for recycling, and others
have encouraged "curbside" collection to make recycling easier for
the average citizen. In addition, progressive consumers and
companies will encourage efforts for the plastics industry to
design products in ways that make them more efficient and cheaper
to recycle.
The European Union has been more aggressive in PET recycling
legislation. In 2001, all EU countries were required to meet a 15%
plastic packaging recycling target, and in 2008 it will increase to
22.5%.
Next Generation PET & More
Part of our ongoing mission is to incorporate truly sustainable
fabrics into our innovative line of
reusable shopping bags. From Next
Generation PET to Recycled Cotton, stay tuned for exciting new
products made from the most eco-friendly fabrics on the
market.
Materials
We’ve done our research to ensure this material is made from
recycled plastic bottles – so you can be sure you’re
getting a sustainable shopping bag. Unlike cheaper versions of
recycled PET, our Next Generation Recycled PET fabric, blended
with nylon, is as beautiful & strong as it is sustainable.
Using recycled PET is smart - it cuts down on waste & minimizes
damage to the environment by conserving oil, energy &
non-renewable resources. In the U.S. alone, over 45 billion plastic
containers ended up in landfills in 2006.



































